3 Step Process To Increasing Your Traffic

increase traffic steps

We all want traffic. As you know, traffic comes at a cost. And that cost is time, time you use to distribute/curate that content, check analytics and use the latest tool to garner more eyes on your content. So the question is how do you get more traffic without spending a lot of your precious time? Well, my fellow growth engineers I will share with you the 3 steps that have got me over 8000 visitors a month after 1 month of launch!

Step 1 – Plan – Journal – Vlog, blog, poll etc… as many times as you want per day about things that happen to you (yes every single day). Make an anecdote/life lesson and then make it into your content, use metaphors, smilies etc. This way it is, don’t think of it as work instead think of it as part of your daily life, with the added bonus of improving your mental health! Use coschedule to plan your marketing strategy in a nifty easy content calendar which allows you to set tasks to your team and yourself. 1 minute of video content is worth 1.8 million words

CoSchedule: The Editorial Calendar For WordPress

Step 2- Focus – Decide now how much traffic you want and the timeframe to do this. Keep an eye on your goal and make sure you have an accountability partner for that goal. If your goal is to increase your email list, nurture your current list or to build a product to sell to that list then make sure you have someone to be accountable to. I know it is easier said than done, thank goodness for forums/ facebook groups who have all been there, remember your story may have different characters but we all have the same goal to be happy…so go find your tribe!energy instagram

  1. Choose a quant goal ie 5000 twitter followers by December 2016!
  2. Choose your platform depending where your ideal customer (avatar/persona) is gathering Goal
  3. Create & implement a content strategy for that platform.

See below for a couple of resources/ basic tips

[go_pricing id=”social”]

Step 3 – Test, test, test – I know people say you should write, write, write but who are these people? We communicate in different ways so your site should reflect all our human senses, use audio (podcasts), visuals (infographics/videos) etc.. Test whether webinars are the most effective way to retain and gain customers? Create simple registration landing pages and drive traffic – test conversion. I created one landing page that converted at 30%, I want to increase this number, so I will test, test, test!

Pretty simple huh?. Luckily there are an abundance of tools you can use to monitor and do you job more effectively. However, these tools can sometimes get in the way of our mission by making things over complicated for you to reach these goals.

P.S. I haven’t mentioned guest posting because I don’t do it, but stay tuned I have a plan. Sometimes the best place for our content is on other people’s site as they already have a tribe. So by guest posting quality content and then giving them an offer that they can’t refuse i.e leads them to give you their email address you really get the ROI and gain new people to remarket to. Let me know how it goes

About the author

Ruth henry-ovid

As a dyspraxic, dyslexic and unofficial autistic woman I find ways to better improve my life and others who make a choice to improve their lives as well. Certified inbound marketer, coach and public speaker. Founder of @tryxavietime and @celebratedhub an avid fan of all things that help people and businesses grow!

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